I may not be the first to tell you this, but bloggers should have a media kit. Whether you choose to use it all the time or not is up to you.  Although there is nothing wrong with sharing your blog stats on your About page, having a simple cheat sheet for PR reps and other press to look through builds confidence in your brand. After all, you are your own brand, and how you “sell” yourself is important. When I first signed up for Cision, I was not prepared for the amount of emails I would be receiving on

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