I have been to several events both in the corporate world and as a mom blogger and some things never change. I spoke to a friend I met at one of the mom events I attended and it made me think about the importance of targeting the right audience. After attending one of the events I received two emails from the place I attended. I was being invited to sign my son up to something he was a little too young to participate in. And after the first email, I wanted to reply with “You’re wasting your time, my son

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